What do you have in mind for the style and theme of the web page?
I need to stick with my current logo and find a way to use a similar color foundation, however I want the page to be synergistic. I have researched many car dealership websites (http://www.davidstanleychevrolet.com/; http://www.bobmoore.com/index.htm;http://www.bobhoward.com/index.htm) and they all look the same. Banners on the top. I want a webpage to be enticing yet unique. So I researched some jewelry websites. In Oklahoma, I visited http://www.kay.com/en/kaystore; and found the same page layout for webdesigns. All of the webpages I visit feel the UI/UX is clunky and mostly designed by males (hope I don't offend). I then visited: http://bcclark.com/ and THAT IS THE LAYOUT I REALLY LIKE. I want a website that is clean, elegantly put together that is a reflection of our inventory. Quality, value, late-model vehicles - however, I don't want to appear too "expensive!"
HOME SCREEN - I want the page to be very clean, oriented towards a female client, I want my website to look "MAC"
INTELLIPRICE - I want to provide a foundation of H.E.R.O. (Honesty, Efficiency, Respect, Openness) - Therefore we provide our customers with a Market Analysis and Intelliprice. We have a technology which allows us to see every comparable vehicle in the marketplace and position our quality and value accordingly so that customers feel less of a need to price-shop.
ABOUT US - I feel it is important for my customers to get to know who we are and connect with us through our website. I feel it helps to create a connection which helps improve the car buying process.
What to avoid
I must use my website hosting company due to an annual agreement and their ability to support the back engine capabilities of the daily automated inventory changes in the car industry. I am not looking for a logo change or image change.
If I am going to appeal to a female customer, I need to invoke an image of convenience, appearance, service, affordability and quality.
I like the direction of my colors on my new website, but I need it to be more.
My new website company has many capabilities to support car dealers, however they do not have a strong graphic designer or UI/UX person. I need the webpages designed that they can re-create on their website.