The website should represent us as an expert for study abroad programs in Europe due to the organization’s insider knowledge, expertise and numerous connections. We see ourselves as transatlantic bridge builder with focus on US-EU networks.
Main target groups are: university students, faculty members and study abroad office staff and administrators at US colleges and universities
1st layout: HOME
goal: create awareness of the non-profit organization and its mission and about the additional benefits the organization provides for its customers: high academic quality, competitive prices, scholarships, and strong on-site support in Europe
Include a program finder:
WHEN would you like to go (spring, summer, fall)
WHERE would you like to go
WHAT would you like to study (fields of study)
Include a student online login (will be connected to a study abroad management system). Call us today, request a brochure,...
For more details see sitemap.xls.
2nd layout: PROGRAM OVERVIEW
overview of all programs that are offerd, incl. program finder
goal: inform and attract new customers
3rd layout: PROGRAM DETAIL PAGE
details about every single program (Academics, Cultural Program, Housing, Dates & Fees, University, Apply Now)
goal: attract new customer & call to action