Awesome t-shirt design! Artist matched our specs and vision as detailed in the design brief. Our athletes are excited for the first shipment.
How East Lansing Apparel started their t-shirt journey
Who are you known as?
East Lansing Apparel
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
We create stylish and artistic t-shirt designs for the Michigan State community. Our products are aimed at a niche market who are on the "inside" of MSU topics. We strive to produce original designs that cannot be produced by large manufacturers because they lack an intimate knowledge of the East Lansing community.
What inspires you and how do you envision the design for your business?
The tshirt should look like Tom Izzo dressed up as Uncle Sam.
Uncle Sam should be dressed in only green and white and instead of stars and strips should have the letter S on his clothing. Ideally Tom will be exhibiting one of his typical yelling faces. See attached pictures for an example of Uncle Sam and pictures of Tom Izzo.
The target market for this shirt is 18- 30 year old men. Have fun and do your thing.
Art files must be in vector format with fonts outlined and saved in .ai, .eps, .pdf, or .psd files. Photoshop files must be saved at 300 dpi with layers not flattened