How hgnorthstarpolaris started their logo & social media pack journey
Who are you known as?
What’s your company slogan?
We are a powersports dealer and our official name is North Star Polaris. However, we represent the brands of Polaris, Indian Motorcycle and Slingshot. Each of these brands have their own logo and having only one of them represented in our logo (North Star "Polaris") I feel may be confusing. I am leaning toward having the logo say North Star and having the brands somehow represented in or around the main logo. Your thoughts? I can include the brand logos if wanted.
Tell us a bit about who you are and the people you reach
We are a powersports dealer and our official name is North Star Polaris. We represent the brands of Polaris, Indian Motorcycle, and Slingshot. We really have two different demographics that we need to reach. The off road business which is a little more edgy and the Indian Motorcycle which has a classic element due to the history of the brand, Slingshot falls somewhere in the middle with the younger thrill seekers and people who use to ride motorcycles and still want that thrill and excitement but want something they can handle and enjoy with their significant other.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Attached are historical logos. The North Star Indian Motorcycle Logo is a brand logo that Indian created and required. We can represent the brand with just the Indian Motorcycle head or script (without the North Star).