An unused logo design entry of a coffee mug rocket. It's up for sale, if you're interested send me a message.
This logo was designed for a fitness beverage drink that contains caffeine and nitrogen.
We came up with an out of the box design targeting a younger audience. Nitrogen infused drinks have a foamy head, they are healthy and contain caffeine. Caffeine boosts mental and physical abilities, hence the idea with the rocket. A rocket launch is something explosive and powerful. Rockets use nitrogen as well, the nitrogen rapidly expands through the nozzle funnels, creating thrust and lifting the rocket from the launch pad.
We applied the idea in this logo and combined it with a coffee mug instead of a launch pad. Despite the idea and excellent aesthetics the client still decided to go for another logo. However it was fun to design this one.