The name Piña Vida was inspired from Costa Rican phrase, Pura Vida (lit. Pure Life) that's used as general greeting in the country. The client combined his favorite fruit with this phrase thus the name.
It was very tempting to incorporate pineapple in the logo although client was opened with any ideas without it. Considering many contestants would come up with some pineapple/pineapple-look motives and this was a blind contest, I took a different approach with the ring-cut shape for the icon which actually inspired by Apple (therefore the half circle bite). The smaller circles at the edge of the ring are representation of data transfer (as in computer), because the company is IT related. Fortunately, client loves it and chose this design as the winner.