I crafted a unique visual identity centered around a playful alien abduction theme, using UFOs as a core design element. The brand identity includes:

A striking logo design that merges modern typography with retro sci-fi elements

A distinctive color system featuring four core colors representing different flavor profiles:

Green (Original)
Red (Sweet & Spicy)
Yellow (Honey Bourbon)
Mint (Chocomint)

Custom packaging design featuring a cohesive alien abduction narrative

Subscription box design that serves as a billboard for the brand's personality

Design Strategy:
The visual system was intentionally designed to:

Stand out on both digital platforms and physical shelves

Appeal to adventure-seeking snack enthusiasts

Create a memorable unboxing experience

Allow for future product line expansion

Build brand recognition through consistent visual elements