Bunzee Bands are an innovative new hair tie that reduces scalp tension & headaches while also staying in hair 3 times longer than other hair ties. Their unique features include cushioned pillows and an adjustable bead allowing people to get the perfect fit, every time. Our hair ties are so comfortable you can even wear them to sleep without worry.
Description of the product target audience
Generally women with thick heavy hair benefit most from our product. Our hair ties don't break or lose their elasticity so we would like a more premium look and feel. Although they are more expensive when it comes to hair ties, income levels shouldn't play too much of an issue.
We are looking to upgrade our packaging for retail. We would like an opaque plastic box with a tab for hanging. The hair ties will be tied around a business card-sized card and placed within the box. The box should be roughly 5" long (not including the tab with hanging hole), 2 3/8" wide and 1" thick. Our main color is c73 m5 y19 k0 and secondary color is c48 m0 y13 k0
The front can have a small clear window so you can see a cross section of the hair ties clearly while the rest is opaque. We would like to convey the idea of softness so perhaps our blue with white clouds. We are also thinking about going with the tagline "Comfort finally...". The back can have a short paragraph about the product, made in Taiwan, choking hazard disclaimer for small parts, bar code, etc.
The box should be roughly 5" long (not including the tab with hanging hole), 2 3/8" wide and 1" thick.