kwokeflorence got their new product packaging by running a design contest:
Design packaging for a modern, sleek and minimalistic organic tampon brand for women.
Check out kwokeflorence's Product packaging contest…
Cosmetics & Beauty
HerCherie - 100% Organic Tampons
Description of the product
We're a sustainable monthly subscription service that delivers 100% certified organic tampons that are softer, chemical-free, and biodegradable. With every purchase, we give back tampons to young girls and women in developing in worlds without access to proper sanitary facilities and menstrual products. Our Organic tampons are healthy alternatives for women and they are equally good for the environment. Made from 100% certified organic biodegrade cotton. Most women use Tampons and yet there are still a lot of stigma around tampons. Why cant tampons have the same social status as condoms? We are designing a brand that women will be proud to share on their Instagram stories.
Description of the product target audience
Gender : Female Age: 14 -40 Location: US & EUROPE Most of our target audience are social media users. Most of them have never posted about tampons on social media. They are women who dress well or kids who want to be fashionable. They are women who care about themselves and the environment
A cylindrical package container will contain up to 16 small tampons inside (see images), which will be stored in another rectangular box. We'd also like to have a box where 2 or 3 cylinders can be stored. I have attached pictures. I'd ideally like to use softer feminine colors like softer tones of grey, rose gold, pink, etc. We want it to be minimalistic, modern, yet bold and catches your eye immediately. As an example, we like flexfits.com and their brand! We want it to be shareable, viral, and instagram friendly. We made the logo in a few minutes, so we're not tied to this brand look or feel by any means. We are 100% flexible as to what the final design/packaging/logo will look like - so we will leave it up to you, the designer, to go off with your creativity and to show us your ideas and designs that you think would represent us best. We're an organic brand that cares about the environment, and also gives back menstrual products to developing worlds with our product - so we want a branding to represent that. I have also attached some interesting random branding concepts.
It can fit 16 tampons. I don't know the exact dimensions but we prefer for it to be in that cylinder packaging that you see above in the images.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
kwokeflorence collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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