kurtQt got their new product packaging by running a design contest:
Design a modern package for a Pet CBD product
Check out kurtQt's Product packaging contest…
Animal & Pet
Description of the product
Organic CBD Oil products for pets: cats and dogs.
Description of the product target audience
Female. Middle class to affluent. 25-70.
- Box packaging for our CBD oil product. Will work with contest winner to make corresponding label for the product. - Note about font used in logo: You can use a font type that goes better with overall flow of your package design. Use the image please but OK with you using whatever font you find suitable for the PETS STRONG name. - Please find text to be used on the box in the Word file in the exhibits: 99 Designs Design Instructions for Pet Strong. Some of the text will be changed by printer (dosage for example) for our different products so please text need to remain editable in your final files. - Colors should also remain editable. We will be using the winning design as a base for 3-5 identical products where only the concentration of the oil will change i.e, go from 300 mg to 1000 mg of CBD. The colors will be the differentiating factor so we must be able to alter them. We are looking for bright vivid colors: blue, orange, cobalt, red, pink, purple. Colors that will stand out on a retail shelf. Will work with contest winner to develop different color schemes. - Mockup will need to be on dark brown dropper bottle with black cap. - I like packaging with WHITE spaces between edges of color that don’t have cramped text flowing all over each other. If you want to move from text around from Side 1 to Side 2 or from Back of the box to sides so there is space between text. Please do so. I am not a designer hence all above is a guideline for your creativity and nothing more. I would trust your judgement.
What to avoid
- No marijuana leaves. - Color green. The CBD market is 99% green packaging right now. Our focus is retail distribution (not ecommerce) so our colors needs to stand out from the other 10 green packaging. - Stock imagery.
See dieline template PDF file for dimensions.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
kurtQt collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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