fulu.mudau got their new product label by running a design contest:
Vintage Product Label Wanted for Hair Moisturizer
Check out fulu.mudau's Product label contest…
Cosmetics & Beauty
Other color requirements
I like pastel colors and bright primary colors
Strong Hair Food
Description of the product
The product is a hair moisturizer for ethnic hair called 'strong hair food'' The label should clearly state "for both relaxed and natural hair" and can include "made with shea butter" and/or "made in Cape Town" The hair butter comes in different 4 flavors and I would like to see different colours for each. They are 1. Orange (colour orange), 2. grapefruit & lime (colour pink), 3. vanilla ( colour cream ) and 4. peppermint (colour green)
Description of the product target audience
The target market is middle class women aged 15 to 40 in South Africa
I want a label that stands out, with a lot of detail like a handwritten whisky label. I would like the logo to be understated compared to the product name e.g. "strong hair food" should be more visible than the logo. Basically I want a label that looks like a vintage whiskey label but with more colour. Here are some links of designs I love for inspiration: https://99designs.com/profiles/796402/designs/837100 https://99designs.com/profiles/sarapaheylo/designs/566711 https://99designs.com/profiles/khramova/designs/662433 The label needs to include ingredients: raw shea butter raw organic cocoa butter liquid hydrocarbons white soft paraffin wax emulsifying wax cetostearyl alcohol chlorocresol
What to avoid
Please avoid any organic, earthy, brown look/feel. Do not use food or hair stock images on the label. Abstract art representations and pictograms are good to use. Avoid cursive font as we already have that in the logo. I like Didot type fonts
28cm long and 2.5cm wide. The label will be wrapped around the cosmetic jars. On the lid will be a stamp which is the logo.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
fulu.mudau collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
age group 15-35 mostly females
This product is used by women but mostly by MEN. This product helps sanitize the body and helps people that have issues
Women, ladies, girls suffering from acne, blemishes, fine lines, wrinkles, dry skin, broken down skin, who want softer,
Anyone looking for a natural product to help with Acne Scars, Stretch Marks, Body or Face Acne.
Buyers- mothers who are anxious about their babies having skin and scalp issues . She reckons most natural products are
Our idea customer is a 35-40 y/o mother of 2 that works part time or is a stay at home mom. She has some college educati