Lee at Intellibev got their new product label by running a design contest:
Check out Lee at Intellibev's Product label contest…
Other color requirements
White or cream background Appropriate fruit colors
Agua Fresca Guanabana Cucumber
Description of the product
Aguas Frescas (fresh waters) are a group of products common to South America. They are fruit based, non sparkling. This "Agua Fresca" flavor is Guanabana Cucumber
Description of the product target audience
The product is for sale on a fountain machine in the Western states of the USA. Typical customers are predominantly Hispanic males.
We will be producing labels which are fixed to the dispensing machine (Fountain). The label are small ... 2" wide by 2 & 7/8ths tall. There are 4 key guidelines to follow : Background should be white or off white. The words "Agua Fresca" should be at the top of the label. The words "Guanabana Cucumber" should be at the bottom. Realistic depictions of the fruits should be on the label. The successful designer will bring the above key points to life with some innovative ideas but do not over complicate. The label is small so must be impactful and easy to read. I will upload a pic of an typical fountain machine to demonstrate the labels use. The pic shows a
What to avoid
The label does need a 1/8th" bleed edge for printing.
2" wide by 2&7/8ths
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Lee at Intellibev collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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