amcafee got their new print or packaging design by running a design contest:
Create a cover for the book "Race Against the Machine"
Check out amcafee's Print or packaging design contest…
We wrote a book Titled "Race Against the Machine: How Technology is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy"
What's your vision?
This book is about the fact that hardware, software, and networks are now so powerful that they're encroaching deeply on human skills and jobs. Human workers, in short, are in a race against the machine. However, we don't want to come across as alarmist or doom-and-gloom. This is a book about the economic implications of recent technological progress. We are academics, and refer primarily to other academic work and our own research to make our points. We probably don't want to do anything obvious with the cover, like show a human sprinter racing an android, or a robot arm-wrestling with a person. We probably want to be more abstract than that. In the book, we mention the power of exponential growth to overtake traditional linear thinking, chess, office work, etc. The cover has to include the title "Race Against the Machine," the subtitle " How Technology is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy" and our names Erik Brynjolfsson and Andrew McAfee (in that order)
Our target audience is the kind of person who reads books by Malcolm Gladwell, James Surowiecki, Paul Krugman, Tyler Cowen, and so on. We are targeting this book toward anyone who's interested in technology, the economy and the Great Recession, and recent trends in jobs unemployment. The final must not infringe on any copyrights and must be suitable for use as an ebook cover and in publicity about the book. It is a plus if it is scaleable so it looks good as a thumbnail.
Every design category has flexible pricing for all budgets.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their print or packaging design.
Designers across the globe delivered design magic.
amcafee collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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