There's a few short videos on classlink.com/videos that explain it pretty well.
We need a poster… likely 11"x 17”… possibly bigger…
The poster would be hung in schools announcing the availability of classlink to the students and teachers… so the goal of the poster is to get them to try classlink… get them thinking to use classlink everyday… have a positive feeling about it...
The poster should communicate that 'classlink makes things easy’.
i’m not a fan of busy complicated imagery… the poster should communicate it’s message without having to read too much… more 'outdoor billboard' feel (a single image with few words) than an 'event flyer' feel (multiple pictures/graphics and many words)… i have an image of the Apple ‘think different’ ads from years ago in my head...
An idea for the text on the poster would be… 'Too many logins? Use ClassLink. Find Peace.’
i’m not married to it… but it gets the point across.
As for imagery… i’m thinking an Image is of a student being peaceful and meditative in a setting that's not so relaxed… maybe the background is a hectic computer lab… or boisterous study hall… also, there probably should be to be some technology in the picture… small laptops, iPads, desktops… our product is a web app..
again, i’m not married to this either… but it gets the point across.
Our company logo (png and vector), colors, branding can be found on http://www.classlink.com/logo
This poster would be for a particular school district… i don’t have their logo in vector… but you can probably create one from here http://www.mesa.k12.co.us/