Spa & Esthetics

Provides holistic healing services including but not limited to reiki, psychosomatic guidance, dream coaching, and other workshops.

I need a professional quarter page ad that has editable content areas for future revisions. Ad dimensions: 1/4 horizontal (2-column) 4.875 x 3.5. ***Attention: ad dimensions have changed. Please check the references section of the brief for updated information. Font: elegant but solid (not luxurious or pretentious). Background: relaxing, warm, inviting, peaceful, not busy. Peaceful natural elements could be appropriate. Background should not be dark or have gloomy images. *DO NOT use images from my website. Colors: earthy, delicious, bright enough to attract the eye but not too bright (AVOID neon colors). You can check the colors I have attached. Logo: use logo only once in the ad. *DO NOT use the logo from my website where it has my name underneath it. You can change the logo color. My photo: size (1/6 of ad max, no larger). *No photos of other people. Frame (optional): a tasteful border with more detail in the corners that direct the eye towards the main content. Design: Pick softer, curved, roundish design elements. Too many square, sharp elements come off as cold and corporate. Keywords for the look & feel of the ad are: warm, inviting, solid, reputable, reliable, trustworthy. As I am a very visual person it would be helpful if you could do 2 samples: one sample just showing the ad separately and the other showing it on a magazine page. Some of you have been doing it already. Thank you!

Below are the publisher's requirements. I'd like to have all file types provided by the winning designer so that future revisions/changes are easy to do if necessary. Publication states: Ad dimensions: 1/4 horizontal (4.875 x 3.5) If you are providing a print ready digital file, your ad must be submitted using the following specifications: 1) Press-ready Adobe Acrobat© PDF file; PDF/X1a is the preferred file preset. Compatibility should be set for Acrobat 4 (1.3). Please “flatten” all files with fonts embedded before saving. Export from InDesign or Quark Express as ‘Press Quality’. 2) Press-ready JPG & EPS files are accepted. Save Adobe Illustrator files as EPS with embedded photos & art. All fonts converted to outline. Save Adobe Photoshop files as flattened JPG, 300 dpi, in CMYK. 100% black text should be the top layer before flattening so it will overprint any background. 3) Layout: • Build ads to exact size dimensions, only full page bleed ads require 1/4th inch beyond the trim area on all four sides • Do not add printer’s crop marks to any file • Use high resolution images, 300 dpi for photos and 1200 dpi for non-vector line art is recommended • All files must be CMYK or Grayscale. Do not use spot, RGB or LAB colors. • Do not embed ICC profiles in images • Avoid scaling images. If necessary, stay within 50%-150% range • Flatten all transparent objects at a high resolution. Avoid placing transparent object over text or other critical vector objects • Total ink coverage shouldn’t exceed 280% • Files should be right-reading, portrait mode, 100% to size with no rotations 4) Fonts: • All fonts must be embedded and/ or attached. • Ensure all black text is 100% black (no rich black). • Set all black text to OVERPRINT color backgrounds • Ensure all reverses and colored text are 10 pt or larger, using a thick font. ***No computer-printed material or website images will be accepted. Microsoft Word, Publisher or Canva files will not be accepted for print-ready ads. Emailed files must be under 15 MB.

Every design category has flexible pricing for all budgets. Postcard, flyer or print starts at €179.