Fantastic job on the creative that we needed for our Buckslips! Did a great job with all of the changes that we needed too.
- Water Morning Glory
You did an Awesome Job!
How AndreyAbla started their other business or advertising journey
Who are you known as?
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
Brilliant Reflective is a new brand and product that wants to make runners, bikers, walkers and active individuals be safer and be seen in low-light and night time conditions. With a two step approach, of education and implementation, Brilliant intends to make the average athlete safer. Brilliant wants to educate the audience about reflective gear, biomotion, and best practices and provide a superior product.
Brilliant Reflective has two products: Stick-on (removable) and Iron-on (permanent) reflective strips. These strips can be applied to clothing and equipment that you already own instead of having to purchase new products. It allows the consumer to be creative and make their apparel and equipment custom. The purpose is to be seen and be safer in low-light and at night while you are out for a run, riding your bike, or walking around with your kids and dog. The reflective strips allow for a more affordable way to make you safer and they are also a superior product in the market compared to other reflective.
What inspires you and how do you envision the design for your business?
Brilliant Reflective has space for a full page ad in Outdoor Retail Magazine and the objective is to create an ad that will resonate with retailers. The ad needs to grab the interest of retailers with great lifestyle imagery and have a call to action for the retailer to contact Brilliant Reflective or visit our booth at Winter OR.
This ad should quickly explain what our product is, who uses it, and where it belongs in-store. (everywhere) Next to shoes, bikes, running gear, helmets, etc
Full project brief is attached. Find all the details and ad assets in the project brief.