We make computer games, so the logo needs to feel like it's a logo for a creative company, but it shouldn't look 'for kids' (we don't make kids games) or really game-y (no joysticks, keypads or space invaders etc. please)
The logo needs to look good against a different backgrounds (very dark, very bright).
The logo should also still look good even if the logo is converted into black & white (for instance, at the bottom of some credits page)
I like the logo having several colors / subtle gradients, but it shouldn't go completely overboard with gazillions of different colors. The colors need to fit together.
The name of the company "prenominal", needs to be clearly readable (please no P-icon and then "renominal" as text)
The only optional sub-title is "game studio".
No "tm", the company name is not a trademark.
This is a game my company worked on (together with Limbic): http://www.youtube.com/watch?v=NOJHHDNAZ34