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Pina Vida got their new logo design by running a design contest:
by MercClass
by abiedtPowerful Logo for Safe and Secure Digital Currency Exchange
Check out Pina Vida's Logo design contest…
The Brief
Industry
Accounting & Financial
Design inspiration
The Brief
Design inspiration
The Brief
About us
Digital currency exchange allowing trading of cryptocurrencies (such as Bitcoin and Ethereum). Target customers are individual traders who tend to be 15-35, male and of a slightly above-average technical competency.
Color inspiration
The Brief
Design style
The Brief
Other notes
We strongly want a lime green and white palette. This is a "fresh/clean" look, stands out against a backdrop of mostly blue logos and has a subtle nod to green as a colour of money. Major competitors: Kraken.com, Gemini.com, Gdax.com, Bitfinex.com, Bitstamp.net, Bittrex.com, cex.io. Key differentiatiors for Zapple versus many competitors will be high levels of client fund safety and compliance. We also to want the branding to be appealing to traditional financial services and trading companies. Gemini.com are the only other competitor we feel express this. There are three attached samples all done in-house and can be used as reference for ideas or thrown away. The design with many lines coming into a centre green ball that looks a little like an atom's orbit is designed to show our exchange at the centre of financial flows. The hand-drawn one that looks like a logo on a credit card is a scribble effect that we tried for an earlier concept. The final attached sample is based upon the concept of "trading pits" incorporated into the logo. We're not wedded to any of these in particular but they may give some inspiration. This logo will be for integration into a website and almost all logo usage will be online - so sizing and proportions need to be suited to that. Most users will be accessing via a laptop/desktop but there will be some mobile usage. The logo will see some use in advertising, letterheads, e-mails and business cards but this is very much secondary to its usage on a website. Successful completion of brief has potential for more work covering additional artwork for Zapple but also a full re-branding of parent company and two other software platform child companies (all financial software related).
Gold package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
File deliverables
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Logo design designers to turn your ideas into reality.
winners
Select your favorite custom Logo design (Or two! Or three!). And the design is all yours.
Pina Vida collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected 2 winners!
Client review
MercClass was very flexible, helpful, and provided effective communication along the way. A pleasure to work with!
AnonymousAlong the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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