First - take a look to my site and look in which surrounding i take pictures:
I am (with my little team) photographer for events, conferences, fairs and so on. My main keyword for google search is "Veranstaltungsfotograf Berlin" - so "Veranstaltungsfotograf" means eventphotographer and with the additional "Berlin" it is localized. (I don't want to visualized Berlin.)
My clients are big companies or institutions of the Berlin and German government - so the logo has to be serious and adult !!!!!!
(And - in a ideal world ;-) , the logo is scalable for next projects like Messefotograf Berlin, Konferenzfotograf Berlin (photographer for fairs, photographer for conventions) - so it has only edit for next projects in little details (maybe colors and the words), so everybody can see - that all logos belong to the same company.)
Used Fonts have to be under public domain.
I am looking forward for your suggestions.