Great job. Very responsive to our feedback and change requests.
How Safety First started their logo design journey
Who are you known as?
What’s your company slogan?
Building Future Champions
Tell us a bit about who you are and the people you reach
Wahaibi Motor Sports (WMS) is a unique, premier motorsports company conceived and created by Oman's legendary rally driver and champion, Hamed AI Wahaibi. WMS has the best in class, international standard, professional skill sets and technical know-how to deliver a gamut of products and services related to motorsports, including training and development.
WMS is the sole authorised distributor and retailer for well know Italian brands:
- DR Racing Karts (in Oman and UAE), as well as
- Sparco racing products and accessories (in Oman)
Our current services include:
• Rally car preparation, full on event service
• Competition and performance road car parts supply and fitment
• Supply and fitment of specialised 4x4 accessories
• Supplier of specialist competition lubricants
• Training and development on and/or of motor sports platforms (Kart, Rally, Drift)
What industry do you think your business is most related to?
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We would prefer the logo to look 'industrial' in terms of design, yet have gradients, curves and a metallic look and feel including carbon black as is visible in the motorsports field, as well as sophisticated depth and finish to it. It should be able to stand by itself, yet also be amenable to further sub-branding. For example, if WMS were to field a Kart team in the future, it may be called WMS DR Kart Team and would therefore require a sub-brand created that does not take away from the WMS branding. Rather it should cohesively work with the existing mother-brand of WMS.
There is an existing branding unit, where the letters WMS and an explanation of the name as Al Wahaibi Motor Sports is used. We wish to completely stop using the full name, and will retain only WMS as the letters in the brand. We do have a tag line in English and Arabic - Building Future Champions.