The logo needs to have an universal appeal and would like it to be portray fun, happiness, fitness and wellbeing. We would like this to be eye catchy as it will be used for web media as well as the studio signage.
Hi, thanks for those who have provided designs so far. Some general comments. We want to stay away from Lotus flowers or people figurines. We want a vibrant logo that really stands out as different fresh and new.
The name Yoga Hook is to portray a foundation that someone can get "hooked" to yoga and wellness as the next revolution. We want to not have the traditional design types of people, Oms, Figurines, Lotus or Flowers.
The logo will be used from web to merchandise. Age groups will be 20+, men and women, fairly affluent and very much into fitness, sport and well being.
Our unique key values are that our studios provide more than just Yoga. Its a complete holistic approach to fitness and looking after yourself - to be able to share this knowledge within the community we are building. But, this has to be fun and dynamic at the same time.
We would ideally like the logo on a white background, with the logo itself to be no more than 3 colours but do want something really vibrant. We would also like to stay away from the traditional colours of blue, orange.
Is we look at most Yoga businesses and websites, they all look the same and have the same style of logo design. This is a great opportunity for us to be different.