Landing page to attract millennials for a modern holistic financial advisor service

Accounting & Financial

Header: Your financial future is important. That’s why Brilliant* is tailored specifically to you, your needs, and your financial goals. Built with technology. Delivered by humans. Body Text: We are your personal banker, offering financial planning and coaching alongside tailored banking, investing and insurance products through a local advisor for a fixed price per month. We empower our advisors with great tools using modern technology, artificial intelligence and machine learning, so they can be more attentive to your needs. How it works: 1 / We start with a life inventory to better understand where you are today. We then identify your ambitions both short and long-term. Finally we evaluate your stage in the path to wealth accumulation. 2 / Taking all these inputs, we create a tailored account for you, along with your first progress targets to move forward towards your ambitions. 3 / You can manage your account on the mobile-app and engage with your advisor via chat, video conference, or in person, as needed 4 / As you meet your progress targets, expect to see new product features unlock that help you accelerate your goal. You'll also hear from your advisor to see how we can adjust the plan to account for any changes in your circumstances, good or bad 5 / We continue to grow with you as your ambitions and needs change

Our logo is the word Brilliant* (with the star) in Raleway font. We use Outfit font for body text. Primary colors are 00112E, 4970A8, and FFFFFF, and secondary colors are 6099EB, EB78BF, 85EB7B, and EB449. Brilliant*'s photography style should be truly immersive—a personal “inside-look” at the young, spontaneous lifestyle of our users. They can be solo or group shots at home, in the city, or on vacation that depict what our customer's ambitions are. Additionally, we capture images from the user's perspective, shot from the user's point of view that capture their day, where they've been, what they've seen, and what lies ahead of them. They should allude to adventures, destinations, and feelings without being specific or overt. Photography should feel candid and genuine, and subjects should not be posed or overly styled. There should be a call to action above the fold alongside a hero image and then a call to action at the bottom of the page. Since we manage people's money, we need to be taken seriously, look professional, and a bit premium, but at the same time we want the customer to feel the brand is youthful, creative, and aspirational.

Call to action: sign up for the waiting list (ideally want to get a few questions in)

The key is to emphasize that our product delivers conveniece and piece of mind through great technology, low cost products, and a human advisor to help you improve your financial position

Every design category has flexible pricing for all budgets. Landing page design starts at €319.