tom.dankner got their new logo & brand identity pack by running a design contest:
Create brand identity pack for Pet Pantry - a young online pet retailer
Check out tom.dankner's Logo & brand identity pack contest…
Animal & Pet
Pet Pantry is an online pet food and accessories retailer. We are a fast-growing young and energetic start-up company based in Melbourne (Australia). We sell PREMIUM pet food for all animals - dogs, cats, birds, etc. We would suggest avoiding using animal cartoons in your designs. Our logo will be used on our website and for marketing purposes - therefore, our main target audience are our customers. Our motto: Only the best for your best friend. We are looking for designs with and without our slogan 5 Design ideas: 1. We like the blue / orange / white colour combination (see pawnation logo) - feel free to try and experiment with different shades of orange and blue (light/dark) 2. We are looking for playful designs with serious intent. Meaning, designs must be welcoming and joyful but at the same time give our customers confidence in our business and our ability to service all their pet needs. 3. How to make a playful design: the bottom end of the letter Y in the word pantry could be used to represent a wagging dog tail (see wag.com logo) 4. Font: we have a preference for bold and heavy fond as opposed to curvy light letters. 5. Simplicity - because we will use our logo in many ways simplicity is very important (both economically and aesthetically) it MUST be easily recognisable and memorable and communicate what we do at the same time
Other color requirements
Blue, White, Orange - but open to suggestions
Although we have specified a colour scheme (blue, white, orange) we are always open to exploring new ideas. However, the logo MUST have a white background! It must be understood our customers place their pet’s health, happiness and wellbeing above all. They see and treat their pets as members of their family and want to shop on a website with the same values and a shared love for animals. Having said that, we do NOT want a mascot as part of our logo. Our logo MUST meet the following requirements: 1. it must clearly communicate what de do 2. it must be simple and easily recognisable 3. it needs to be young, friendly and energetic Preference will be given to designs which include our slogan is: Only the best for your best friend. Pantry definition: a small room or cupboard in which food, crockery, and cutlery are kept.
A$599 Bronze package
Every design category has flexible pricing for all budgets. Logo & brand identity pack starts at €549.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand identity pack.
Designers across the globe delivered design magic.
tom.dankner collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Excellent designer. Very helpful and prompt. Adjusted the logo to my specifications very quickly. Easy to work with and very creative. Thanks PT designs!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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4 days ago | 23 min read