Law firms can often be old-fashioned and not very design-forward. North x Northwest Law Group isn't old-fashioned, and it desires to be design-forward. Founded by a smart, fashion-minded, 35-year-old woman, North x Northwest Law Group (based in Tacoma, WA in the Pacific Northwest) is a modern law firm that values its clients. The founder believes in presenting a firm that conveys its attorneys' expertise and ability to provide high quality service. The attorneys and staff are detail oriented and willing to put in the time and effort to make sure things are done correctly, in terms of both legal work and how the firm is managed. Overall, North x Northwest Law Group is modern, young, high quality, design-forward and specialized.
For this branding package, the firm is looking for something that conveys the above ideas through compelling design. The firm is open to any design ideas including, but not limited to, using NxNW as part of the logo or incorporating the region (for example, mountains, ocean, etc.) in which the firm is based.