The best labels have one thing in common: they make their products stand out on shelves, even when they’re standing among crowds of competitors. Think of how many times you’ve tried a new food or brought home a cool craft beer because it had an interesting label. That’s a talented designer’s work in action.

You want your product to get snatched off store shelves. We want it to, too. So we put together this list of the top freelance label designers to hire in 2022.

The 10 best freelance label designers for hire in 2022

  1. 1
    • Logo design
    • Product label
    • Illustration or graphics
    • Product packaging
    • Logo & brand identity pack
    • Logo & business card
    • Other business or advertising
    • Other design
    • Web page design
    • Logo & social media pack
    • Other art or illustration
    • Postcard, flyer or print
    • Stationery
    • Logo & hosted website
    • Banner ad
    • Clothing or apparel
    • Business card
    • Other packaging or label
    • Book cover
    • T-shirt
    • Infographic
    • Icon or button
    • Logo & brand guide
    • Card or invitation
    • Social media page
    • Other clothing or merchandise
    • Other book or magazine
    • Brand guide
    • PowerPoint template
    • Other web or app design
    • Menu
    • Cup or mug
    • Typesetting
    • Tattoo
    • Sticker
    • Poster
    • Merchandise
    • Landing page design
    • Facebook cover
    • Brochure
    • 3D
  2. 2
    • Logo design
    • Product label
    • Logo & brand identity pack
    • Logo & business card
    • Illustration or graphics
    • T-shirt
    • Logo & social media pack
    • Other art or illustration
    • Other design
    • Logo & brand guide
    • Stationery
    • Product packaging
    • Other clothing or merchandise
    • Brand guide
    • Book cover
    • Website builder
    • Clothing or apparel
    • Business card
    • Other packaging or label
    • Other business or advertising
    • Logo & product packaging
    • Facebook cover
    • Cup or mug
    • Brochure
  3. 3
    • Product packaging
    • Product label
    • Book cover
    • Other packaging or label
    • Other design
    • Logo design
    • Illustration or graphics
    • Logo & brand identity pack
    • Postcard, flyer or print
    • Banner ad
    • Other business or advertising
    • Web page design
    • T-shirt
    • Poster
    • Other clothing or merchandise
    • App design
    • Merchandise
    • Stationery
    • Other web or app design
    • Other art or illustration
    • Logo & business card
    • Infographic
    • Card or invitation
    • Car, truck or van wrap
    • Business card
    • Brand guide
    • 3D
  4. 4
    • Product packaging
    • Product label
    • Other design
    • Other packaging or label
    • Logo design
    • Stationery
    • Banner ad
    • 3D
    • Logo & brand identity pack
    • Other business or advertising
    • Card or invitation
    • Logo & product packaging
    • Landing page design
    • Business card
    • Brand guide
  5. 5
    • Product label
    • Product packaging
    • Other packaging or label
    • Logo design
    • Illustration or graphics
    • Other design
    • Menu
    • Logo & brand identity pack
    • Postcard, flyer or print
    • Logo & business card
    • Banner ad
    • 3D
  6. 6
    • Product label
    • Product packaging
    • Other packaging or label
    • Logo design
    • Email
    • Other business or advertising
    • Postcard, flyer or print
    • Logo & brand identity pack
    • Other design
    • Brochure
    • Web page design
    • Signage
    • Business card
    • T-shirt
    • Other web or app design
    • Menu
    • Infographic
    • Banner ad
    • 3D
    • Sticker
    • Stationery
    • Poster
    • Landing page design
    • Illustration or graphics
    • Brand guide
  7. 7
    • Product packaging
    • Product label
    • Logo design
    • Other packaging or label
    • Illustration or graphics
    • Logo & brand identity pack
    • Other design
    • Logo & business card
    • Logo & social media pack
    • Character or mascot
    • Web page design
    • Icon or button
    • T-shirt
    • Sticker
    • Social media page
    • Poster
    • Other web or app design
    • Other art or illustration
    • App design
    • Logo & brand guide
    • Brochure
    • Brand guide
    • 3D
  8. 8
    • Product label
    • Product packaging
    • Logo design
    • Other web or app design
    • Other packaging or label
    • Other design
    • Logo & brand identity pack
    • Infographic
    • Postcard, flyer or print
    • Other business or advertising
    • Illustration or graphics
    • Book cover
    • 3D
    • Signage
    • Logo & product packaging
    • Brand guide
    • Typesetting with imagery
    • Other art or illustration
    • Logo & hosted website
    • Facebook cover
    • Business card
    • Brochure
  9. 9
    • Product packaging
    • Product label
    • Other packaging or label
    • Postcard, flyer or print
    • Illustration or graphics
    • Infographic
    • Brochure
    • Web page design
    • Logo & brand identity pack
    • Banner ad
    • Other design
    • Other business or advertising
    • Typesetting with imagery
    • T-shirt
    • Sticker
    • Signage
    • Poster
    • Brand guide
    • 3D
  10. 10
    • Product packaging
    • Product label
    • Other packaging or label
    • Logo design
    • Other art or illustration
    • Logo & brand identity pack
    • Other book or magazine
    • Illustration or graphics
    • Web page design
    • Other business or advertising
    • Logo & product packaging
    • Brochure
    • Stationery
    • Other web or app design
    • Infographic
    • Book cover

How did we choose these as the top label designers?

We know label design is important because it builds brand loyalty for life. Here’s what we looked for when we chose our top 10 label designers:

1. Design quality

gin bottle label
label design by Wooden Horse

When a designer joins 99designs, an expert from our team evaluates their portfolio and considers the conceptual thought, technical execution and knowledge of design principles present in their work. They then assign the designer one of three levels:

  • Top Level
  • Mid Level
  • Entry Level

A designer’s level is displayed on their portfolio, so you can easily see if you’re working with someone with lots of experience and design chops or someone up-and-coming.

2. Label design experience

Somebody could be a great illustrator, but not necessarily a top notch label designer. A label’s gotta catch eyes’ attention and lead them to pick up the item bearing it. In addition to looking at overall quality, we specifically vetted each designer on this list to make sure they had experience with and specialized in label design.

3. Professionalism

There’s more to being a top quality freelance designer than having a strong portfolio. A top level label designer communicates with the client throughout the design process, delivers on time and is generally good to work with. So we took past customer experiences into account to make sure all of our recommended label designers are professionals in service as well as design.

Are you ready to hire a fantastic label designer?

If you’ve got a product, it needs a label that’ll stand out on shelves. Don’t let your work disappear behind a boring label. If you don’t think any of our picks can do your product justice, search 99designs for one who can.

Want more label designer choices?
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